Steve Thomas
Goderich ‘Mind and body’ campaign
![](https://classy-cobra.transforms.svdcdn.com/production/images/Case_Studies/Capital-campaigns/Goderich-new.png?w=640&auto=compress%2Cformat&fit=crop&dm=1582800123&s=eec4766df5fa085d47212530459d7c4e)
by Steve Thomas
A lesson in how to tap into community spirit, this campaign shows how far you can go with a little expertise, the right approach and clear donor-focused messaging.
Read moreLife Education Australia: ‘Healthy Harold’ and the giraffe business appeal
![](https://classy-cobra.transforms.svdcdn.com/production/images/Case_Studies/Individual_donors/43297-healthy-harold-the-giraffe-business-appeal-new-hero.png?w=640&auto=compress%2Cformat&fit=crop&dm=1647328580&s=bf6cf310d55011198347945a5b39dbf9)
by Steve Thomas
With a target audience of only a few hundred prospective donors, fundraiser Steve Thomas (of ST) and charity Life Education brought in thousands of Australian dollars with this iconic campaign.
Read moreThe Canadian Lung Association: Santa Door Drop
![](https://classy-cobra.transforms.svdcdn.com/production/images/Case_Studies/DM/hero-43593-lung-santa-householder.png?w=640&auto=compress%2Cformat&fit=crop&dm=1713182511&s=0bacd12dbbb131635d924d0ff22821b2)
by Steve Thomas
It’s the simplicity of this door drop that really makes it a hit. And a Canadian classic no less! By recreating the ruddy cheeks, red garb and big beard of the classic Coca-Cola Santa, Steve Thomas and Ross Reid gave donors something familiar and fun to latch onto.
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